Foundation Course in Digital Marketing

Foundation Course in Digital Marketing

  • Covers very basic foundation of digital marketing.
  • Apt for students and beginners who are new to digital marketing.
  • Enables the student to grasp the scope and depth of digital marketing.
  • The student gets basic introduction to internet, MS Office, & HTML.
  • Basics of Search Engines
  • Basics of Social Media Marketing
  • Basics of Digital Marketing Tools
  • Basics of Pay Per Click Campaigns

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  • The duration of the Foundation course in digital marketing is 7 Hrs. 9 am to 5 pm.

  • Foundation course is scheduled in Group and One to one batches. Based on the requirement of the student, one can opt for either One to one or group batch.

    The course fee for One to one (Individual) batch is Rs 5000.

    The course fee for Group batch is Rs 2000.

Overview

The foundation course to digital marketing is the gateway to digital marketing and the purpose of this course is to educate a layman about the very basics of digital marketing. Every individual should be aware of the foundation concepts that are discussed in this program to proceed further in to the intricacies of digital marketing. And hence the Foundation course is a layman’s course.

Syllubus

    The syllabus for the Foundation course is as follows:

      • Familiarising with Computer basics.
      • Understanding the basic concepts of internet.
      • Introduction to MS Office tools.
      • Understanding HTML.
      • Understanding the functionality of a website.
      • Basics of Social Media Marketing
      • Basics of Digital Marketing Tools
      • Basics of Pay Per Click Campaigns

Suitable For

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The foundation course is suitable for any individual who is new to the concepts of digital marketing and internet.

  • Students
  • College pass-outs
  • Business owners
  • Housewives
  • Work from home individuals
  • For anyone who would like to pursue career in digital marketing

Course Benifits

1. The student grasps the very basic foundation of digital marketing within no time.

2. Clear understanding of HTML concepts that are vital for SEO studies.

3. Grasps the basic functionality of website, internet and computer

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