DIGITAL OR SEO MARKETING (INTERNET MARKETING SERVICES)
Digital marketing in recent years have become an irreplaceable marketing strategy for business establishments, thanks to the acceptance and familiarization of internet and related devices among the public. Digital marketing is an online marketing concept used to market a product or service with the help of various internet sources like Google, social media websites, email marketing and many others for the sole purpose of generating revenue. In the online world, digital marketing is also referred to as internet marketing or web marketing. Here are some of the main Digital marketing strategies preferred by online marketers.
• SEO – Search Engine Optimization
• PPC – Pay per Click
• CPL – Cost per Lead
• CPO – Cost per Open
• CPM - Cost per Impression
• CPA – Cost per Acquisition
• CPC – Cost per Click
Internetleadstraining.com is a venture of iBOT Solutions and we mainly concentrate in digital marketing. iBOT Solutions has earned the reputation of being Kerala’s first Google partner company. We are based in the IT hub of Kerala, Kochi (Ernakulum) and have branch office at State capital Trivandrum too. iBOT Solutions is the largest spender for Google Ads, Facebook ads and Yahoo ads in Kerala. “We strongly believe in online revenue generation rather than generating traffic, visitors or improving the page rank”.
ABOUT CEO & FOUNDER
The CEO and founder of iBOT Solutions – Mr. Jitto Jose had found his niche in digital marketing more than a decade back. With his 12 years of unparallel experience in digital marketing, Jitto Jose is an expert digital marketing consultant who offers various digital marketing services to clients all across the globe. Being a Google Adwords certified professional, he has proved his expertise in a wide variety of fields related to web-development and online marketing. Jitto is an accomplished digital marketing trainer, consultant, mentor, expert Ezine author, blogger, speaker, programmer, e-bay seller and creative designer. He undertakes and manages various projects like CRM, online CRP, Moodle customization, Landing page creation and e-commerce sites. And last but not least, Jitto Jose is an active participant of various national and international digital marketing conferences.
SEARCH ENGINE OPTIMIZATION (SEO)
Search Engine optimization is the optimization techniques that are followed to boost the visibility of a web page in the search results of a search engine. Most of the clients are already aware of the basic concepts of SEO. We guarantee business or revenue by bringing in the “right” audience who are ready to invest in your product or service. And this is accomplished by the best use of keywords that attracts visitors or potential buyers to your website in the most effective and competitive manner. For this purpose, we strictly follow Google Algorithms and guidelines and provide the most updated optimization techniques. Our eminent SEO clients are jetairways, Sidney showboats, kenthomes, Merideanhomes, Trinity Builders, intimate matrimony, Leanix MBA.
PAY PER CLICK (PPC)
Pay per click is an online marketing strategy in which the publisher gets paid by the advertiser for every clicks made by a potential customer on the particular ad link. PPC is regarded as one of the cost-effective means of online advertisement that brings in quick results. Being a Google partner company, we work with a team of 3 Google Adwords certified professionals. We are extremely proud to let you know that iBOT Solutions is the largest spender of Google ads, Bing Ads and Yahoo ads in Kerala. For Google ads alone, we have spent more than 4 crores, which is the maximum amount spend for Google Ads by any establishment or firm in Kerala. Our esteemed pay per click clients are National Institute of Business Management (NIBM), Trinity Builders, Intimate matrimony, leanix MBA, Bluetree systems, Kalpaka Builders, Meridean Homes, Jetairways, Jetlite, Kelath properties and Sams Campus.
ONLINE REPUTATION MANAGEMENT (ORM)
Online reputation management is a way of boosting or improving the online presence of your website or product by means of creating positive opinions, comments or reviews about the same. Our content writers provide or generate result oriented comments, reviews about your website, product or service in the most systematic and effective manner. National Institute of Business Management (NIBM) is one of our reputed ORM clients.
Nowadays, Facebook marketing is an integral aspect of online marketing strategy of any establishment, be it a start-up firm or an MNC. iBOT Solutions enjoys the fame of attaining maximum number of Facebook “Likes” among the thousands of digital marketing companies all across Kerala. We are the largest spender of Facebook ads in Kerala. We assist our clients in all different spheres of Facebook marketing, like page creation, getting likes, enquiries and a lot more. We also undertake online marketing campaigns associated with other social media websites like Twitter and LinkedIn.
Well-designed, informative and updated websites are your greatest investment in online marketing. Moreover, Google prefer websites that are meticulously designed and constantly updated. And remember, the landing page of your website is the gateway to your business! We undertake the entire design and development related strategies associated with your website, manage online CRM and online ERP, create and design e-commerce websites, shopping websites, banners, portals and other web application tools and software.
Apps too play a major role in online marketing. Apps serve the purpose of monitoring campaigns. These tools help online marketer trace out the sources of income or online revenue. He/she can understand the particular online campaign that brings in maximum enquiries, traffic and thus revenue. Apps make it possible to determine the internet source that brings in maximum conversions. We are expert developers of various monitoring apps, business apps, mobile apps etc. We develop apps after conducting a thorough analysis of the requirements of your establishment to ensure maximum customer satisfaction.